书城外语《新编大学英语①》词汇突破记忆
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第37章 Unit Eleven Advertising (2)

link.togethe r/up 将.联系在一起

keep/maintain close link with 与.保持密切联系

[ 例句] 1 ) The television camera was linked to a comput - er.

2 )The two spacecr aft will link up with each other in orbit.

magic * [..m .. d..ik ] adj.①神奇的,有魅力的②魔术的

[ 同义] ①mysterious

[ 考点] magic words/spell 咒语do magic t rick s 变戏法

[ 例句] What a magic influence he has on her!

mari tal * [..m .. rit..l ] adj.婚姻的

[ 考点] ma rital status/life 婚姻状态/生活

[ 例句] Age,sex and ma rital status all affect ea rnings and

income.

mint* [ mint ] n.薄荷糖

mode* [ m..ud] n.①方法,方式② (服饰等的) 式样,风尚

[ 同义] ①manne r,method②fashion

[ 考点] follow the mode 追随时尚

be in (out of) mode 流行(过时)

be all the mode 非常流行

one’s mode of life 某人的生活方式

one’s mode of doing sth.某人做某事的方式

[ 例句] Kangaroos (袋鼠) have a peculiar mode of carrying

thei r young.

participat ion* [ p......tisi..pei....n] n.参与

[ 同义] involvement

[ 考点] par ticipation in 参加

[ 例句] We want more par ticipation in the decision making.

predominant* [ pri..d..min..nt ] adj.①占优势的②主要的,显

著的

[ 同义] ①dominant②main

[ 例句] English is one of the world’s predominant langua-ges.

replay * [..ri....plei ] v.①重现,重温

[ 例句] The tr affic accident replayed itself in his mind.

spray * [ sprei ] n.喷雾剂v.喷

[ 考点] hair/insect spray 喷雾定型剂/杀虫喷剂

spray sth.with 用.喷洒某物

spray sth.on/over 把某物喷洒于.

[ 例句] The field was recently sprayed with chemical insecticide.

status* [..steit..s] n.①地位,身份②情形,状况

[ 同义] ①position②sta te,condition,situa tion

[ 考点] improve/raise one’s social status 提高自己的社会地位

lose/restore status 失去/恢复地位

mar ital status 婚姻状况

status symbol 地位/身份的象征

[ 例句] He has a job with a ra the r low status.

striving* [..str aivi..] n.努力,奋斗

[ 考点] st riving for/after 为.努力/奋斗

st riving against/with 与.作斗争/相争

suspicious* [ s....spi....s] ad j.①可疑的,容易引起怀疑的② 多疑的,猜疑的

[ 同义] ①doubtful②dist rustful

[ 考点] be suspicious of /about 对.有疑心

[ 例句] I’ve always been very suspicious of his motives.

target* [..t......it ] n.①靶②目标③ (批评、嘲笑的) 对象

[ 同义] ②goal,object

[ 考点] hit/miss the ta rget 射中/未射中靶子

a target for ridicule 嘲笑的对象

a target of cr iticism/scorn 批评/轻蔑的对象

on/off the target 准确的/不准确的,击中要害的/不对头的

target r eaders/ar ea 目标读者/(轰炸、攻击的)

目标区域

[ 例句] His questions wer e right on target.

act as 充当,起.的作用

[ 例句] He acted as chai rman a t the meeting.

appeal to ① 投合(兴趣或心意),对. 有吸引力② 求助于,诉诸③呼吁,请求

[ 例句] This book does not appeal to children.

at the expense of 以.为代价

[ 例句] He became a scholar but only at the expense of his health.

be linked to 与.有关

[ 例句] They believe that this illnes s is linked to the use of

chemical pesticides (杀虫剂).

focus on 集中于.

[ 例句] He finds it hard to focus his thoughts on one thing for longe r than five minutes.

go out of one’s way 特地,不怕麻烦地

[ 例句] He went out of his way to amuse the children.

play on 利用(别人的感情)

[ 例句] A skillful actor can play on the emotions of an audience.

put out ①发表,发出②生产,出版③熄灭

[ 例句] The publishers put out fif ty new books last season.suspicious of 对.怀疑

[ 例句] I’m highly suspicious of the findings of this s urvey.

Par t Two After Class Reading

Passage Ⅰ Advertising: The Selling of a Product

词汇精解

cavity* [..k .. viti] n.洞,(牙齿的) 蛀洞

detergent [ di..t....d....nt ] n.洗涤剂

dissatisfied* [ dis..s .. tisfaid] adj.不满意的,不满足的

[ 同义] discontented

[ 考点] dis satisfied with sb./sth.对.不满dis satisfied at doing sth.对.不满

[ 例句] He was dis satisfied with himself and with all his ci rcumstances.

giant* [..d..ai..nt ] ad j.巨大的

[ 例句] They have built a giant factory just outside the town.

identical * [ ai..dentik..l] adj.相同的

[ 同义] same

[ 考点] identical to/with 与.相同

[ 例句] This book is identical to that one,isn’t it?

-Yes,the books a re identical.

imperfect* [ im..p....fikt ] ad j.不完美的,有缺点的

[ 同义] defective

inform* [ in..f....m] v.告诉,告知

[ 同义] tell

[ 考点] inform sb.of/about sth.告知某人某事

[ 例句] He informed us of his a rrival.

laundry * [..l....ndri ] n.洗衣店,送洗的衣服

[ 例句] The laundry has already come back.

misinformation [..misinf....mei....n] n.错误信息

[ 例句] The information we get from adver tisements is ve ry of ten misinformation.

roommate [..ru..mmeit ] n.室友

self-image [..self..imid..] n.自我形象

shampoo [.... m..pu..] n.洗发剂

shiny* [....aini] ad j.有光泽的,发亮的

[ 例句] All the cups a re clean and shiny.

toothbrush [..tu....br....] n.牙刷

unpopular * [....n..p..pjul..] ad j.不受欢迎的

[ 考点] be unpopula r with /among sb.不受人欢迎的

[ 例句] Clive is an unpopular boy;hardly anyone likes him.

be identical to 与.相同

[ 例句] Your voice is identical to hers.

fall in love with 喜欢上,爱上

[ 例句] She fell in love with the cot tage at once.

feel dissatisfied with 对.感到不满

[ 例句] Af ter a time I gr ew dissatisfied with the work.

reach out 伸手(拿)

[ 例句] David reached out and took down a book.

Passage Ⅱ Should Advert ising Be Banned?

词汇精解

ability* [....bil..ti] n.能力,才智

[ 同义] capability,intelligence

[ 考点] have the ability to do sth.有做某事的能力

demonst rate/display/show one’s ability to do (或for,in) sth.表现.的才能

have gr eat abilities in 在.方面能力很强

a man of ability 有才能的人

to the best of one’s ability 尽其所能

[ 例句] This computer has the ability to“think”and teach itself how to do things.

background* [..b .. k..raund ] n.背景